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11 Practical and simple steps to boost your domain authority

Writen by SATISH KUMAR

11 Jan, 2019

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Increase Domain Authority

How much time does it take to build a successful blog or website? Is it possible to create a profitable site within a short period of time? If yes, then how?

The Internet has become a powerful tool for businesses and individuals alike. In fact, the number of websites has increased exponentially over the years. This has led to a rise in competition between webmasters and bloggers.

What is the Domain Authority of a Website?

Domain Authority (DA) is an algorithm that ranks websites based on their importance. It determines the quality of content a particular website offers. The higher the DA score, the better the website is ranked by search engines. A high DA score indicates that the website contains more relevant and useful information than other similar sites.

Why should you care about Domain Authority?

A low DA score means that your website is not as important as others. Your website will be ignored by major search engines like Google, Bing, Yahoo etc. You can’t expect visitors from these search engines if they don’t find your website.

How Does Domain Authority Work?

The Domain Authority (DA) score is calculated using several factors such as the age of the website, its popularity, backlinks, etc. Google uses these factors to determine the ranking of a website.

The higher the DA score of a website, the higher will be its rank in search engine results pages.

What is a Good Domain Authority Score?

According to Moz, a good DA score is between 40-90. Anything below 30 is considered bad. However, there are exceptions to this rule. Some websites have very poor DA scores but still get traffic because of their unique content.

You must also keep in mind that DA doesn’t always correlate with rankings. There are many factors that affect a website’s position in search engine results pages apart from DA.

What are the most important search engine ranking factors?

Google considers several factors when determining the ranking of a website:

Backlinks – These are links pointing towards your website from other websites. Search engines consider backlinks as one of the most important SEO ranking factors.

Content Quality – Google looks at the quality of the content on your website. If your content is too thin, it won’t help you rank well.

Site Speed – According to Google, slow loading speed reduces user experience. So, make sure that your website loads fast.

Page Rank – Google measures the authority of a website by looking at the number of incoming links. Higher page rank means that your website gets more attention from other websites.

Is Domain Authority Important for SEO?

Yes! DA is one of the most important elements of SEO. Without a high DA score, your website won’t appear in the top 10 search results. Therefore, it is essential to invest time and money into improving your DA score.

How do you check your Domain Authority?

There are various tools available online that help you calculate your DA score. These include:

MozBar – An extension for Chrome and Firefox browsers. It allows you to analyze the performance of any page.

Ahrefs – Another popular tool used by webmasters. It calculates DA, PageRank, Alexa Rank, Citation Flow, Backlink Index, Social Count, and Domain Rating.

How Can I Increase My Domain Authority Score?

There are various ways through which you can increase your DA score. Here are some of them:

Build More Quality Links

Links play an important role in boosting your DA score. The more links point to your site, the better. But there is a limit to how many backlinks you can get from one source. If you try to get too many, they may dilute the power of the link and hurt rather than help.

The best way to build links is by creating valuable content on your website. You can use guest posting services or write articles for other sites. As long as you create great content, other websites will want to share it with their readers. This will result in more backlinks pointing to your website.

Remove Bad/Toxic Links

If your website has a lot of spammy links, then these links will negatively impact your DA score. You should remove all such links before they harm your reputation.

Use White Hat Link Building Techniques

White hat link building techniques are those that don’t involve spamming. Instead, they focus on getting relevant links from reputable sources. For example, if you have a blog about technology, you can ask bloggers who cover similar topics to link to your site.

Use External Resources

External resources such as social media profiles, blogs, forums and directories can also help you gain backlinks. These links are much stronger than internal ones because they come from trusted sites.

However, you must ensure that the links point to your website. Don’t just post them anywhere. Use Google Webmaster Tools to check whether any of your external links are pointing to spammy or irrelevant pages.

Create Great Content

If you want to improve your DA score, then you need to create great content. Your content should be original and useful. It should be informative and engaging. When people read your content, they should feel compelled to share it with others.

If you have a blog, you can write about topics related to your niche. If you don’t have a blog, you could start one. In either case, you need to provide value to your audience. Once you have created compelling content, other websites will naturally want to share it with others and give you backlinks.

Optimize Your Website

You can optimize your website using different techniques like:

Meta Tags – Meta tags are HTML codes that describe your webpage. They allow search engines to understand what your page is all about. By adding meta tags, you can tell search engine spiders exactly what your page is about.

Title Tag – Title tag is another important element of SEO. It appears below the heading tag. It helps search engines categorize your page and show it in relevant searches.

H1-H6 Tags – H1-H6 tags are also known as header tags. They are used to divide your text into sections. Each section has its own title. Search engines use these titles to determine the importance of each section.

Image Alt Text – Image alt text is the alternative text that appears when someone clicks on an image. This tells search engine spiders what the image is about.

Image Description – Image description is similar to image alt text but it describes the image itself.

Keywords – Keywords are words that represent the actual content of your webpage. Search engines use keywords to find relevant pages. Adding relevant keywords to your page will make it easier for search engines to find your page.

Keyword Density – A keyword density of 2% is ideal. However, if you are writing a lot of content, you might not be able to add all the keywords into your article. So, keep this number in mind while writing your content.

Promote Your Content to the Max

Once you have written quality content, you need to promote it so that more people see it. You can do this by sharing it through social networks, email marketing campaigns, etc. However, one of the best ways to get others to share your article is to include relevant and useful keywords in its title.

Guest Post

The most effective way to increase domain authority is to publish high-quality articles on authoritative sites. These posts will help you build trust among readers and establish yourself as an expert in your field.

When submitting your article, make sure to include a link to your website. The link should point to the specific page within your site where you published the article.

Frequently Asked Questions (FAQs)
What is Domain Authority?

Domain Authority (DA) is a metric that was developed by Moz to help you understand how well-known a site is in the eyes of Google. It’s based on 3 core factors: PageRank, backlinks and domain authority. The higher the DA number, the more authoritative the website.

Why should I care about Domain Authority?

The reason why we should all be concerned with our DA is because it has become an important ranking factor for many websites. In fact, if you want to rank highly in Google, then you need to have a high DA.

For example, let’s say you are building a new website and you want to rank 1 for the keyword “best web hosting reviews”. You could get a good idea of what keywords people are searching for by looking at the top 10 results for this query. If most of them have a low DA, then you know there isn’t much competition for these terms. However, if they all have a high DA, then you know you will need to target a different set of keywords.

So, if you want to increase your chances of ranking high in Google, then you must first focus on increasing your DA.

Is Domain Authority still relevant today?

Yes! Although Google no longer uses DA as one of their main ranking signals, it remains an incredibly useful metric for understanding how competitive a particular keyword or topic is.

For example, if you wanted to rank for the term “web design training”, but didn’t have any links pointing to your site, then you would probably struggle to achieve anything. On the other hand, if you had a lot of links pointing to your site and also a high DA, then it would be much easier to rank for this phrase. This is exactly why DA is so valuable – it helps us understand which phrases are easy to rank for, and which ones aren’t.

How can I calculate my Domain Authority?

There are many ways to calculate your domain authority but we’ll go over two methods that you can use today:

1) Rank Checker Tool

2) MozBar

Let’s start with the Rank Checker tool first! Simply enter your URL into the box and click “Check”. You will then see an instant report showing all of the keywords on which your site currently ranks. From there, simply copy the url from the top left hand corner and paste it into MozBar to get a more detailed breakdown of your domain authority.

Why do I need to know my Domain Authority?

Your domain authority is a very important factor when determining how high or low your website should rank in the SERPs. If you have a low domain authority, it means that your site doesn’t rank as highly as it could for certain keywords. Conversely, if you have a high domain authority, it means your site ranks extremely well for those same keywords. A good rule of thumb is to aim for a domain authority between 30-60. Anything above 60 is considered excellent and anything below 30 is considered poor.

How does Domain Authority work?

The way Domain Authority works is by looking at the backlinks pointing towards your site. When someone links to another page on the internet, they are essentially saying that this other page is trustworthy. The more trusted pages linking to yours, the more trust Google has in your site.

The formula for calculating Domain Authority is pretty simple:

DA (total number of incoming links)/(total number of outgoing links).

This means that every link pointing to your site adds value to your Domain Authority score. However, the inverse is also true. Every link pointing away from your site subtracts value from your DA. So, if you were to remove 100 outbound links, your DA would drop by 10 points.

Is Domain Authority a Good Indicator Of My Website’s SEO Value?

Yes! Domain Authority is a great indicator of your website’s overall SEO value. It gives you a snapshot of how strong your site is across various aspects of SEO. For example, if you have a lot of relevant content on your site, you will naturally receive a lot of inbound links. These inbound links will boost your Domain Authority score.

However, if you don’t have any relevant content on your site and only have a few outbound links, your Domain Authority will be lower than sites with lots of inbound links.

What Is The Best Way To Increase My Domain Authority?

You have a couple options here. First, you can try building new content on your site. Content is king and having lots of quality content will help improve your Domain Authority. Second, you can build more outbound links to your site. Outbound links are links pointing away from your site. They are often created through guest posting, social media sharing, etc.

If you want to increase your Domain Authority quickly, you should focus on creating more content and increasing your outbound links. Remember, the more links pointing away from your website, the less valuable it becomes.

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