Email Marketing Myths

E-mail marketing has different strategies for different industries, so there are many myths about e-mail due to any hacks will not work with any sectors.

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Email Marketing Myths E-book

About The Book

What are the Three Biggest Email Marketing Myths?

There are many myths when it comes to email marketing. Email marketers are often faced with the challenge of delivering the right message to the right customer at the right time. The three biggest email marketing myths that most people believe in are:

1) Marketing with only email is enough
2) People don’t read what you send them
3) Emails have no ROI

Email marketing is still a powerful and effective marketing medium. Many marketers and entrepreneurs consider email marketing to be the most cost-effective way to promote their products and services. However, many people believe that email marketing is dead or dying.

In this book, we will debunk some of the most popular myths about email marketing and discover the truth about this powerful medium.

It might be hard to dispel these myths, but there is some truth when it comes to email marketing. Let’s explore what these myths are and how they can be debunked.

What’s inside


Emails at Night


Emails on Friday


Email Marketing Dead


Automation is Evil


Short/Direct Email


Personalized Email

Chapter 1

What are Email Marketing Myths?

This is a great question. It’s hard to know what you should believe in when it comes to email marketing. There are so many different ideas and opinions, so let’s dispel some myths.

Email is dead- “Nope, not true! Email marketing is still one of the best ways to reach your customers.”

I don’t need permission to send email- “No, actually you do if you’re using someone else’s list.”

If I want to get people clicking through my messages I need to use images- “Wrong again! The simple fact of the matter is that adding images can actually hurt your conversion rates.”

Some newsletters are no good- “Novellas are great if done correctly.”

Myth 1: Email Marketing is Dead

Email marketing is alive and kicking. It has evolved to the point where it can be used for so much more than just sending out a newsletter or a promotion that you want your customers to buy. It can send personalized messages to your customers, it can generate leads for you, and it can help you drive traffic to your website.

Accordingly, in this article we will debunk the myth that email marketing is dead.


In this book, we will debunk the myth that email marketing is dead by exploring how they have evolved from being just a way of sending out promotional emails and newsletters to being a powerful tool in digital marketing.

Myth 2: There is a Limit to How Much Spam an Individual can Handle

We have been told that we have a limit to how many emails we can take in. We will eventually reach a point where we can’t handle any more, or that nothing will get done because of all the distractions. This is not true.

The truth is, no one knows how many emails you can take in without reaching a breaking point, and it’s likely different for everyone as every inbox has a different approach to email management. In order to figure out your maximum inbox size, you need to assess all the factors involved in your work/life balance and personal preferences for taking care of emails.



Marketing automation is not a way to spam people with emails. It is a way for a company to create a targeted email campaign that would reach its audience and deliver the message in the best way possible.

Book full of practice, examples and actually is a complete solution for those sho want to create own highly effective e-newsletters.

Sayed on Email Marketing Myths.

About the author.

Satish Kumar

Hey, There!
I’m Satish.

I love to work on Digital and Internet media, working with several startups and entrepreneurs.

I have completed my Master in Computer Application in 2011 and started my career as an IT Engineer. I came to know about blogging during my early university years, and it interested me as something in which I can invest my money and time so here I am as a digital marketer and blogger, earning and enjoying through online media and internet.

My Mission

“I want to educate maximum people around me about passive income and how to make it. My mission is to help people to earn online and maintain dot com lifestyle.”

Satish Kumar

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